Marketing Demand Generation Manager (Mexico City) – Mexico City / Remote

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<div> <strong style="font-size: 15px">ARE YOU INTERESTED IN JOINING AN INNOVATIVE LOGISTICS TECHNOLOGY COMPANY?</strong></div> <div> </div> <div>Loadsmart is a growth-stage technology company valued at over $1 billion (a true Tech Unicorn)!</div> <div> </div> <div>We are a collection of industry veterans and user-centered engineers using innovative technology to fearlessly reinvent the future of freight by helping shippers, brokers, warehouses and carriers to move more with less.</div> <div> </div> <div>With headquarters in Chicago and a globally distributed remote team, Loadsmart continues to attract top talent committed to driving meaningful change. We seek professionals who embody our core values: curiosity, clarity, results, commitment, and teamwork.</div> <div> <p>Loadsmart is a growth-stage start-up technology company valued at over $1 billion (a Tech Unicorn)! </p> <p>We are looking for a talented and driven Marketing Demand Generation Manager in Mexico City to join our team! We are seeking someone curious, relationship-oriented, self-motivated, and excited to help build a new market from the ground up.</p> <p>You will support Loadsmart’s entry into the Latin American market by combining sales, marketing, and relationship-building. You’ll generate qualified opportunities, localize marketing efforts, and act as the bridge between our U. S. teams and LATAM’s relationship-driven logistics landscape.</p> </p></div> <div> <strong>DEPARTMENT:</strong> Growth Marketing<br /> <strong>LOCATION:</strong> Mexico City (Remote) </div> <div> <strong>WHAT YOU GET TO DO:</strong> </p> <div class="posting-requirements plain-list" data-qa="posting-requirements"> <div> <div> <ul> <li> <p>Own the demand-generation strategy end-to-end, setting direction and executing against pipeline and growth targets.</p> </li> <li> <p>Build and manage the full-funnel demand-gen engine, tracking performance and iterating based on data and results.</p> </li> <li> <p>Work hands-on across SEO, Google Ads, paid social, events, and PR & media relations, directing execution in partnership with dedicated US-based channel counterparts.</p> </li> <li> <p>Adapt and produce content articles, decks, email sequences, sales materials, and web pages, localizing from English to Portuguese for the Brazilian market.</p> </li> <li> <p>Partner with the Mexico SaaS Sales team to build the go-to-market execution plan and stand up the demand-generation pipeline.</p> </li> <li> <p>Bring competitive intelligence and market insight on local buyer behavior and the media landscape to sharpen the GTM strategy.</p> </li> <li> <p>Reprioritize quickly as the business shifts, owning outcomes with a roll-up-the-sleeves mindset.</p> </li> </ul></div> </div> </div> </div> <div> <strong>REQUIRED QUALIFICATIONS:</strong></p> <div class="posting-requirements plain-list" data-qa="posting-requirements"> <div> <div> <ul> <li> <p>5+ years of B2B SaaS marketing experience in LATAM with a real understanding of local buyer behavior, the media landscape, and the competitive environment.</p> </li> <li> <p>Proven full-funnel demand-generation experience; data- and results-driven.</p> </li> <li> <p>Hands-on proficiency across SEO, Google Ads, paid social, events, PR & media relations, and content localization — strong enough in each channel to create a strategy and execute it</p> </li> <li> <p>Fluent English for daily collaboration with North America-based teams.</p> </li> <li> <p>Working knowledge of Google Ads, Semrush, HubSpot, Salesforce, ZoomInfo, Claude, and Canva or Photoshop.</p> </li> <li> <p>Native or fluent Spanish speaker with excellent written and verbal communication in Spanish and English.</p> </li> </ul></div> </div> </div> </div> <div> <strong style="font-size: 10pt">WORKING AT LOADSMART:</strong></div> <div> </div> <div>• Competitive base salaries – we believe in rewarding top talent </div> <div>• Extremely competitive Equity package – become a shareholder in our company!</div> <div>• Loadie Time Off – PTO and sick days without a limit</div> <div> </div> <div>At Loadsmart, we believe our biggest asset is our people. We are proud to be an equal opportunity employer, hiring and developing individuals from diverse backgrounds and experiences to add to our collaborative culture. Loadsmart treats all candidates and employees with respect and does not discriminate in our recruiting, hiring, and promoting processes, including on the basis of race, color, religion, sex, age, sexual orientation, gender identity and/or expression, national origin, veteran status, or disability.</div> <div> </div> <div>It is the policy of Loadsmart that all offers of employment made shall be contingent upon successful completion of electronic background check(s). These checks will be job-related, consistent with business necessity and conducted by our vendor, pursuant to all applicable laws, rules, policies and procedures of our candidates’ specific locale.</div>

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Common Interview Questions And Answers

1. HOW DO YOU PLAN YOUR DAY?

This is what this question poses: When do you focus and start working seriously? What are the hours you work optimally? Are you a night owl? A morning bird? Remote teams can be made up of people working on different shifts and around the world, so you won't necessarily be stuck in the 9-5 schedule if it's not for you...

2. HOW DO YOU USE THE DIFFERENT COMMUNICATION TOOLS IN DIFFERENT SITUATIONS?

When you're working on a remote team, there's no way to chat in the hallway between meetings or catch up on the latest project during an office carpool. Therefore, virtual communication will be absolutely essential to get your work done...

3. WHAT IS "WORKING REMOTE" REALLY FOR YOU?

Many people want to work remotely because of the flexibility it allows. You can work anywhere and at any time of the day...

4. WHAT DO YOU NEED IN YOUR PHYSICAL WORKSPACE TO SUCCEED IN YOUR WORK?

With this question, companies are looking to see what equipment they may need to provide you with and to verify how aware you are of what remote working could mean for you physically and logistically...

5. HOW DO YOU PROCESS INFORMATION?

Several years ago, I was working in a team to plan a big event. My supervisor made us all work as a team before the big day. One of our activities has been to find out how each of us processes information...

6. HOW DO YOU MANAGE THE CALENDAR AND THE PROGRAM? WHICH APPLICATIONS / SYSTEM DO YOU USE?

Or you may receive even more specific questions, such as: What's on your calendar? Do you plan blocks of time to do certain types of work? Do you have an open calendar that everyone can see?...

7. HOW DO YOU ORGANIZE FILES, LINKS, AND TABS ON YOUR COMPUTER?

Just like your schedule, how you track files and other information is very important. After all, everything is digital!...

8. HOW TO PRIORITIZE WORK?

The day I watched Marie Forleo's film separating the important from the urgent, my life changed. Not all remote jobs start fast, but most of them are...

9. HOW DO YOU PREPARE FOR A MEETING AND PREPARE A MEETING? WHAT DO YOU SEE HAPPENING DURING THE MEETING?

Just as communication is essential when working remotely, so is organization. Because you won't have those opportunities in the elevator or a casual conversation in the lunchroom, you should take advantage of the little time you have in a video or phone conference...

10. HOW DO YOU USE TECHNOLOGY ON A DAILY BASIS, IN YOUR WORK AND FOR YOUR PLEASURE?

This is a great question because it shows your comfort level with technology, which is very important for a remote worker because you will be working with technology over time...

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