Media Planner

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One of our direct client is urgently looking for a Media Planner @ Remote - Onshore FL

TITLE: Media Planner

LOCATION: Remote - Onshore FL

DURATION: 6 to 12+ Months

Rate: DOE

Description:

Manager requesting candidates in Tampa, FL or Rogers, AR

As Media Planner, you will be responsible for development of comprehensive cross-channel media plans. Your focus will be on category specific media plans-focused digital media. Additional responsibilities include collaborating with suppliers and agencies; working with key stakeholders and internal marketing customers; motivating and influencing cross-functional teams; and implementing the internal communications strategy.

Develop annual plan(s) for one or more key categories by collaborating with Marketing; working with cross-functional departmental experts; integrating site experience, new product and/or concept testing and rollout, media strategy and planning, and stores into the annual plan; developing innovative marketing programs; and following up to ensure the annual plan is executed and that changes and challenges are addressed.

Manages projects by planning campaign budgets and sales forecasts; estimating project costs; executing campaigns; measuring results or outcomes (for example, sales, traffic, conversion); and determining future campaign plans based on the findings.

Drives sales growth and changes in customer attitudes and behaviors for one or more key categories by staying up-to-date on new industry trends; working with cross-functional teams to develop integrated marketing campaigns; ensuring agencies and internal teams are producing work that reflects and communicates Sam's Club's strategies and objectives; working with internal teams to develop strategic plans and goals for overall marketing calendar and specific campaigns; and analyzing program results and return-on-investment (ROI).

Planning and Improvement: Plan and Pursue Team-Based Improvement - Coordinates and aligns planning with organizational initiatives and direction. Influence and Communicate: Increase Commitment - Promotes ideas and links them to business needs and benefits. Builds trusting, cooperative relationships and alliances with others, inside and outside of the organization.

Effectively communicates clear, up-to-date information on business plans and priorities

Adaptability: Quickly Adapt - Demonstrates creativity and strength in the face of change, obstacles, and adversity. Adapts to competing demands and shifting priorities. Updates knowledge and skills to handle new complexities, challenges, and responsibilities. Seeks exposure to new ideas and perspectives.

Minimum Qualifications

  • Bachelor’s degree in Business, or related field and 3 years’ experience in digital marketing
  • Analytic thinker
  • Proficient in Microsoft Office
  • Excellent communication skills
  • Works well in a fast-paced, team environment
  • Experience with CRM and task management systems
  • Familiar with inventory management

Top 3 qualifications:

  • Experience with Media Strategy & Media Planning in the digital space
  • Analytical mindset, comfortable with translating data
  • Great organization skills
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Common Interview Questions And Answers

1. HOW DO YOU PLAN YOUR DAY?

This is what this question poses: When do you focus and start working seriously? What are the hours you work optimally? Are you a night owl? A morning bird? Remote teams can be made up of people working on different shifts and around the world, so you won't necessarily be stuck in the 9-5 schedule if it's not for you...

2. HOW DO YOU USE THE DIFFERENT COMMUNICATION TOOLS IN DIFFERENT SITUATIONS?

When you're working on a remote team, there's no way to chat in the hallway between meetings or catch up on the latest project during an office carpool. Therefore, virtual communication will be absolutely essential to get your work done...

3. WHAT IS "WORKING REMOTE" REALLY FOR YOU?

Many people want to work remotely because of the flexibility it allows. You can work anywhere and at any time of the day...

4. WHAT DO YOU NEED IN YOUR PHYSICAL WORKSPACE TO SUCCEED IN YOUR WORK?

With this question, companies are looking to see what equipment they may need to provide you with and to verify how aware you are of what remote working could mean for you physically and logistically...

5. HOW DO YOU PROCESS INFORMATION?

Several years ago, I was working in a team to plan a big event. My supervisor made us all work as a team before the big day. One of our activities has been to find out how each of us processes information...

6. HOW DO YOU MANAGE THE CALENDAR AND THE PROGRAM? WHICH APPLICATIONS / SYSTEM DO YOU USE?

Or you may receive even more specific questions, such as: What's on your calendar? Do you plan blocks of time to do certain types of work? Do you have an open calendar that everyone can see?...

7. HOW DO YOU ORGANIZE FILES, LINKS, AND TABS ON YOUR COMPUTER?

Just like your schedule, how you track files and other information is very important. After all, everything is digital!...

8. HOW TO PRIORITIZE WORK?

The day I watched Marie Forleo's film separating the important from the urgent, my life changed. Not all remote jobs start fast, but most of them are...

9. HOW DO YOU PREPARE FOR A MEETING AND PREPARE A MEETING? WHAT DO YOU SEE HAPPENING DURING THE MEETING?

Just as communication is essential when working remotely, so is organization. Because you won't have those opportunities in the elevator or a casual conversation in the lunchroom, you should take advantage of the little time you have in a video or phone conference...

10. HOW DO YOU USE TECHNOLOGY ON A DAILY BASIS, IN YOUR WORK AND FOR YOUR PLEASURE?

This is a great question because it shows your comfort level with technology, which is very important for a remote worker because you will be working with technology over time...

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